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Marketing your new online brands

Creating a new concept or virtual restaurant or online brand, regardless of what you call it, goes beyond just posting the menu on the giant platforms. That is if you want to boost the direct orders to boost profits and ensure the long-term growth of your new cloud kitchen. Create a separate online presence for … Read more

Pros and cons of third-party delivery companies

As you reevaluate your use of third-party marketplaces, consider these pros and cons: Pros OUTSOURCED OPERATIONAL RESOURCES: Free up time and resources by outsourcing logistics, fulfillment, shipping and delivery to businesses with deep expertise and extensive assets. GREATER POTENTIAL REACH: Find new customers you may not be able to reach on your own, be discovered more easily … Read more

How Will You Fight Back?

The dilemma It’s 6pm. Do you know where your customers are? Are they searching for a place to eat? Are they ordering online from another restaurant? Did they forget about you? Let’s be honest. It’s getting more and more difficult to keep customers. The online takeout and delivery companies are popping up everywhere. They take … Read more