Empowering restaurant owners one at a time
You’ve been on social media before right? Social media is now the number one place for people to find new businesses, services and products. It has been one of the most effective tools to date for small businesses, and it’s no different with your cloud kitchen. Here are some ways you can use social media … Read more
The secret to getting more direct orders is creating a direct relationship with your customers. Connecting directly with customers means that they don’t have to go through a third party when placing an order, and this way you can provide them with better customer service. The good news is most customers want to have a … Read more
Have you ever thought about adding a virtual brand to your restaurant? A lot of restaurants are trying this new marketing strategy and finding success. If you want to grow your restaurant, it’s time to take the leap into the modern era. To learn more about this new marketing strategy, read on. What is a … Read more
There is no substitute for connecting directly with customers if you want more direct orders. The good news is most customers want to have a direct relationship with your kitchen instead of having to place orders through a third party. There are 6 ways to stay connected with customers and create a unique experience for … Read more
Creating a new concept or virtual restaurant or online brand, regardless of what you call it, goes beyond just posting the menu on the giant platforms. That is if you want to boost the direct orders to boost profits and ensure the long-term growth of your new cloud kitchen. Create a separate online presence for … Read more
All restaurants, especially cloud kitchens, can benefit from third-party and marketplace orders. These orders come from the giant online restaurants such as Doordask, Grubhub, Ubereats. They charge huge commission fees and advertising costs to place your restaurant on top of customer searches. This investment can be worthwhile if you know how to optimize the arrangements. … Read more
Direct orders come straight from customers. The rest come through a third-party platform or delivery companies. Let’s examine why direct orders are critical to the survival and growth of a new cloud kitchen. The cloud kitchen dilemma Cloud kitchens are online-based restaurants and 100% dependent on technology. Consequently, they can save on operating expenses while … Read more
Food delivery services while popular are showing serious shortcomings for both customers and restaurants. Customers want the convenience of ordering their next meals, and personally getting them instead of through a third party. The pandemic has accelerated the new habits of not entering public places. Who says? Chipotle projects 40% of their orders will be … Read more
As you reevaluate your use of third-party marketplaces, consider these pros and cons: Pros OUTSOURCED OPERATIONAL RESOURCES: Free up time and resources by outsourcing logistics, fulfillment, shipping and delivery to businesses with deep expertise and extensive assets. GREATER POTENTIAL REACH: Find new customers you may not be able to reach on your own, be discovered more easily … Read more
Whether you have one location or 100, you will want to open a kiosk on the world’s first online foodcourt – for free. What is Eat.chat? It is a virtual foodcourt experience aimed to connect local restaurants with their customers and communities. Why? Eating out should be a local and fun experience. Whether it’s dine-in or … Read more