Have you ever thought about adding a virtual brand to your restaurant? A lot of restaurants are trying this new marketing strategy and finding success. If you want to grow your restaurant, it’s time to take the leap into the modern era. To learn more about this new marketing strategy, read on.
What is a virtual brand?
A virtual brand is a marketing strategy that advertises your restaurant without the use of physical signage or other traditional advertising methods.
Essentially you create a new name and menu that could be exactly the same, or a part of your existing menu.
What do I do with it?
Promote your new name and menu online and on the third-party delivery platforms.
The more exposure you get, the better off you’ll be in building new customer loyalty and creating an effective marketing strategy. With so many delivery platforms available to customers nowadays (Grubhub, Postmates, DoorDash) it’s important that they have all of the information they need about your restaurant before ordering. If there are changes being made to things like menus or hours of operation make sure those details are updated on these websites as well!
Give your restaurant an edge
So what are you waiting for? Give your business an edge by adding at least one virtual brand today! Our team can help make everything happen seamlessly so that it integrates perfectly into your existing website.
Contact us now if you want beautiful graphics and professional navigation menus that work well on all devices: desktops, laptops, tablets and smart phones.